We're very excited to introduce the first ever Lincoln MKC with Matthew McConaughey. In a behind the scenes video Matthew stated, "When Lincoln came to me with the idea of the campaign, I liked what the message was about. Authentic is a word that kept coming up. I like the history, I like that it's American-made."
The ad below is one of three which kicked off the Lincoln "Live in Your Moment" campaign. We can't wait to see what's next!
What do you think of the new MKC commercial?