Ford looking for a few good 2010 Fusion owners
Ford Motor Company said this morning that it is conducting a nationwide search for passionate 2010 Fusion and Fusion Hybrid owners to participate in Fusion 41, a consumer program designed to build awareness and excitement around the all-new 2010 Ford Fusion.
The Fusion 41 program - named for the vehicle's 41 mpg fuel economy rating - is intended to build on the Ford Drive One advertising campaign, which focuses on actual customers experiencing new Ford vehicles and sharing their stories with others. The Fusion 41 consumer story will come to life on the Internet, through social networking sites like Facebook, YouTube and Twitter, the automaker said.
Eight 2010 Fusion owners from throughout the country will be selected to participate in the Fusion 41 program. "They will be chosen based on their passion for Fusion and their ability to share compelling information about the vehicle on the Internet. Applicants must have a current Facebook profile with a minimum of 100 friends and an active photo collection.," Ford said.